B2B eCommerce is growing rapidly, presenting a big opportunity for brands to grow and expand their business online.
Whether you’re considering a hybrid B2B/B2C approach or expanding your existing channels, we’ve partnered with BigCommerce to create a self-paced series that will prepare you for success.
The Ecommerce Masterclass is a nine-video series exploring the key aspects of running a B2B business, including buyers’ unique needs, common challenges of the B2B sales cycle, and the digital ecosystem you need to support B2B eCommerce.
In this on-demand series, we break down the processes, technology, and best practices you need to streamline B2B operations and optimize your B2B channel.
Setting Up Your Storefront: Same or Separate Sites?
Pricing, Account Management, and Procurement
The B2B Payments Landscape
Success with Back-Office Systems: ERP and PIM
Shipping, Logistics, and EDI
“Searchandising” for the B2B Buyer